Setting up the main email address for the store is done in a couple of simple steps and allows your new store to send out those all important communications to your customers. These emails include order confirmations and other messages for when a user resets their password.

You can set up more than one address if you want to and choose when this address is to be used is the settings of the store.

From your admin panel select Email > Email Addresses

Enter your display name (who the email is from) the email address and choose Amazon SES and click 'Add Email Address'
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In a few minutes you'll receive and email from Amazon Web Services to the address chosen above. Simply click on the link provided and the email address will be verified and working! 👍🏻

Following this, you'll be able to navigate through your Email Templates and make custom changes. For more information, please click here and view our article. 😄 

Having verified your email in step 2 you can now send email.  To get really high delivery rates you want to also have your emails signed with DKIM.  We make that easy, just click to copy your DKIM records and you can add them directly into your Domain hosting DNS records. The video below shows an example using AWS Route 53 but note that you can use any DNS provider.

We use AWS SES to send emails from the store on behalf of our customers. AWS SES uses CNAME records and SPF records to validate/authorize. We are not looking to change any existing email setup.

👍 Important: We are asking for new records to be added. Don't remove any existing records. The only exception is the SPF which needs to be amended to include amazonses.com

Don't misunderstand the purpose of the provided records.They are not the actual DKIM keys (cryptographic keys). Instead, they are DKIM CNAME records, which are used to point to the public DKIM keys provided by AWS SES.

SPF (Sender Policy Framework) tells receiving mail servers which systems are allowed to send email for your domain.

If you already have an SPF record, you must not create a second one — instead, add Amazon SES to your existing entry.

Add include:amazonses.com to your existing SPF record so it looks something like this:

⚠️ Important:

💡 Tip: Before saving your DNS change, validate your SPF record syntax using a tool such as Vamsoft SPF Syntax Validator.
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This ensures your updated record is valid and won’t accidentally block legitimate mail.

Once your SPF, DKIM, and DMARC records are added correctly, your domain will be fully authenticated for emails sent through EvolutionX.

When a message is sent from your store (for example, an order confirmation), mail servers will see that:

This means your emails are trusted as if they were sent directly from your own servers, not marked as spoofed or spam.

You can test your configuration by sending a message from your store (e.g., an order or quote email) to an external address such as Gmail or Outlook and then checking the message headers.

Look for these results in the header details:

Or use one of these online tools to confirm your DNS records:

💡 Tip: DMARC reports will start arriving (if you set rua= in your DMARC record). These show how other mail servers see your messages and help you confirm everything continues to pass correctly.

If you don’t see the verification email, here are a few things to check: