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AI and Agents: Powering the Future

What is AI and how are we using it in EvolutionX

Niall Diamond avatar
Written by Niall Diamond
Updated this week

Artificial Intelligence (AI) is transforming industries—and commerce is no exception. At the center of this transformation are foundation models, powerful systems trained on massive amounts of data to understand language, context, and even intent. These include large language models (LLMs) like OpenAI’s GPT, Google’s Gemini, and models hosted on Amazon’s Bedrock platform.

At EvolutionX, we’re harnessing the best of these technologies—not just one model, but a flexible, multi-model approach. While our platform is built around Amazon Bedrock for scalability and security, we also integrate OpenAI and Gemini models to ensure we can deliver the best results for different use cases. This lets us choose the right brain for the right task.

But we also know that with great power comes great responsibility.

That’s why we’ve built strong guardrails around our AI systems:

  • When you interact with our AI tools, they only access your store’s data—not data from other merchants.

  • Your data is never used to “train” the models across stores or shared with others.

  • We use pre-chained models—which means the AI is carefully directed through specific steps, with controlled access to only the information it needs.

This allows us to offer intelligent, secure, and privacy-respecting AI assistants that genuinely help without overstepping.

The AI future is bright

We’re incorporating AI across three key areas of EvolutionX:

  1. Merchant Admin Area: AI agents will help automate product listings, draft marketing and SEO content, summarize trends, and assist with store analytics data queries —saving merchants time and energy.

  2. Storefront: Customers will benefit from smarter search, guided product discovery, and even conversational assistants that can handle complex B2B ordering needs.

  3. Our Development Process: Internally, AI accelerates how we build—automating code generation, testing, and documentation. This means we can ship high-quality features faster than ever before.

At EvolutionX, AI isn’t just a layer—it’s a core part of how we help merchants grow smarter, faster, and more securely.


...and yes, AI did write this article! 😉 😆 🚀

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